---
title: River Logic Helps Clients Measure and Maximize ROI through Integrated Business Planning
description: River Logic Helps Clients Measure and Maximize ROI through Integrated Business Planning
---

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# River Logic Helps Clients Measure and Maximize ROI through Integrated Business Planning

December 3, 2008 | By River Logic News

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In the movement to digitize the enterprise and connect all things IoT and more, a former supply chain buzzword has re-emerged with more momentum than ever… and confusion! The supply chain term “control tower” is used many ways, causing some vendors to meld its point solutions into a new layer of technology and tout a beacon of insights across the supply chain with promises to include:

**DALLAS, TEXAS, December 3, 2008** – River Logic, Inc., the leading provider of [Integrated Business Planning](https://download.riverlogic.com/solutions/integrated-business-planner/) and advanced business modeling software, today announced the formation of a strategic alliance with Dallas-based consulting firm, The Player Group, LLC, which manages and operates the North America region for the Beyond Budgeting Round Table.

Under the terms of the agreement, The Player Group consultants will offer Enterprise Optimizer® (EO), River Logic’s award-winning planning and [predictive modeling software](https://download.riverlogic.com/enterprise-optimizer/), to improve the performance of client companies’ through unprecedented insight and understanding. Specifically, they will use EO to holistically model its clients’ enterprise, and connect planning across all functional silos. The Player Group will use EO’s innovative technology to simultaneously conduct constraint-based modeling, activity-based costing, and full financial modeling in a single representation. This holistic approach to planning identifies the plans and decisions that will deliver the greatest financial impact to the client’s organization.

Steve Player, founder and managing director of The Player Group said, “Enterprise Optimizer is literally changing the way business leaders see their operations and make decisions.” Player continues, “By combining constraint-based modeling and activity-based costing with full financial modeling, organizations have the ability to integrate forward-looking approaches.”

According to Kevin Howe, River Logic CEO, “The Player Group, being a recognized leader in performance and cost management, provides significant value to our solution as well as to our Partners Program.” Howe also states, “Their expertise in activity-based costing and performance management will accelerate the markets’ adoption of Integrated Business Planning as the new standard for planning.”

**About River Logic**  
 Based in Dallas, Texas, River Logic, Inc. ([www.riverlogic.com](http://www.riverlogic.com)) provides Integrated Business Planning and advanced business modeling solutions. River Logic’s award-winning software, Enterprise Optimizer ® (EO), helps companies increase financial performance by connecting strategic and operational planning directly to financial outcomes. EO uses advanced constraint-oriented reasoning to holistically model an enterprise with every conceivable constraint, opportunity, and interdependency. EO users quickly build integrated models without writing code or managing formulas. EO is faster and more accurate than alternative solutions, enabling businesses to break down silos, communicate effectively, and execute the best decisions. With EO, true enterprise-wide decision-making becomes a reality.

**About The Player Group**  
 The Player Group provides management consulting to enable its clients to achieve better results in a shorter timeframe. Specializing in cost and performance management, The Player Group is actively involved in thought leadership groups and the Activity-Based Management Advanced Implementation Group and the Beyond Budgeting Round Table.

Steve Player, founder and managing director of The Player Group has co-authored and edited six industry-leading cost and performance management books and served as a media resource for hundreds of articles. The firm has also led numerous global activity-based costing (ABC) and advanced planning studies in conjunction with the American Productivity & Quality Center (APQC). Mr. Player also is the director for the North America region of the Beyond Budgeting Round Table (BBRT) and writes a monthly Finance Transformation column for Business Finance Magazine.

\*\*\*\*\*

For more information, press only:

Jeff Rice  
 Director of Marketing  
 214-393-4668  
 jrice@riverlogic.com

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#### Solutions

- #### [Solutions](https://www.riverlogic.com/solutions)
- [Capacity Planning](https://www.riverlogic.com/solutions/capacity-planning)
- [Commodity Trading & Logistics](https://www.riverlogic.com/solutions/commodity-trading-and-logistics-optimization)
- [Product Mix & Customer Profitability](https://www.riverlogic.com/solutions/product-mix-customer-profitability)
- [Production Planning](https://www.riverlogic.com/solutions/production-planning-and-scheduling)
- [Sales & Operations Planning](https://www.riverlogic.com/solutions/sales-and-operations-planning)
- [Supply Chain & Logistics Optimization](https://www.riverlogic.com/solutions/supply-chain-logistics-optimization)
- [Supply Chain Network Optimization](https://www.riverlogic.com/solutions/supply-chain-network-optimization)
- [Trade Promotion Optimization](https://www.riverlogic.com/solutions/trade-promotion-optimization)

- #### [Technology](https://www.riverlogic.com/technology/prescriptive-analytics-platform)
- [Our Platform](https://www.riverlogic.com/technology/prescriptive-analytics-platform)
- [Prescriptive Analytics](https://www.riverlogic.com/technology/prescriptive-analytics)

- #### [Industries](https://www.riverlogic.com/industries)
- [Building Products](https://www.riverlogic.com/industries/building-products)
- [Chemicals](https://www.riverlogic.com/industries/chemicals)
- [Consumer Packaged Goods](https://www.riverlogic.com/industries/consumer-packaged-goods)
- [Manufacturing](https://www.riverlogic.com/industries/manufacturing)
- [Mining & Metals](https://www.riverlogic.com/industries/mining-and-metals)
- [Oil & Gas](https://www.riverlogic.com/industries/oil-and-gas)
- [Pulp & Paper](https://www.riverlogic.com/industries/pulp-and-paper)
- [Utilities](https://www.riverlogic.com/industries/utilities)

- #### [About Us](https://www.riverlogic.com/about-us)
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- [Our Leadership](https://www.riverlogic.com/leadership)
- [Contact Us](https://www.riverlogic.com/contact-us)

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- [Our Partners](https://www.riverlogic.com/our-partners)

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